Art Director: Me
Copywriter: Sharon Beyzer
In life, there’s friction. With your parents, coworkers, strangers, spouses, and even your thighs, armpits, feet, and nipples. Some of these situations have no immediate solve. The latter of these have Body Gliders, whose expertise lay in the fight against physical chafing. They may not be able to solve all your problems, but they can provide a little comfort in the uncomfortableness. They come to break the friction.
:30 Video spots
Different scenarios where emotional chafing and physical chafing intertwine.
twitter replies
When there's tension on Twitter, Body Glide slides in to help.
Counseling Stunt
A public stunt / event where Body Gliders provide conflict resolution counseling...or they try.
Sports stunt
Sporting events can break out into disastrous situations. There’s tension, arguments and flying tomatoes.
Body Gliders arrive on the scene, handing out product in the midst of the heat and rivalry.
Body Gliders arrive on the scene, handing out product in the midst of the heat and rivalry.
print Spread
A Body Glider steps in during tug-of-war
product – Gag candle
The Body & Room Glide candle allows you to light & relax or rub on your chafed area. But you can’t actually light it, because you should know by now that we can’t really help with that.
